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What do presidential elections have in common with toxic waste sites?
By: Loren Wassell
06/06/2008 - When the subject of communications is a “low-trust, high-concern” situation, such as toxic waste or other environmental issues, facts are only the first step. More than 10 years ago, Dr. Vincent T. Covello, director of the Center for Risk Communication, established that competence and expertise…
Nintendo = Doing Good
By: Susan Iskiwitch
06/03/2008 - St. Louis blogger Dana Loesch (aka Mamalogues) was contacted by Nintendo to host a party for friends introducing them to the Wii and the Wii Fit. Dana wrote, “I got to invite eight close friends to my house and Nintendo would bring the food, drinks,…
No more human microchip implants in Missouri?
By: Justin Lopinot
05/30/2008 - A story posted to the Columbia Missourian Web site late last night discusses a proposal that would take away Missouri employers' right to implant a microchip into the arms of their employees. The story cuts right to the issue: Your bosses can still make you…
Addicted to the Internet
By: Marijean Jaggers
05/27/2008 - A couple of months ago, my colleague Amber goaded Melissa into writing a blog post by calling her a hypocrite. In her follow-up post, Amber said, "I can completely understand and empathize with Melissa's concern about finding the time to blog. It's a common response…
Lovin' Your Annual Report
By: Mistie Thompson
05/23/2008 - Yes, the words "annual report" do tend to make communications professionals collectively bang their heads on their keyboards...but it doesn't have to be that way. No, I'm serious. Stop laughing hysterically. You're starting to scare me. Recently I had the pleasure of speaking to about…
Seeing the big picture: leveraging a corporate opportunity to enhance employee relations, reinforce
By: Tammy Stankey
05/22/2008 - A year ago, one of our clients, The Doe Run Company, asked our opinion about an opportunity they received to invite employees to participate in keeping a day journal for consideration of an upcoming book. We advised them to participate with authors Joni B. Cole…
Rams owner has clear message for fans
By: Susan Iskiwitch
05/21/2008 - I grew up with the St. Louis Rams (am I dating myself?) and I was broken hearted to hear from Yahoo! Sports that at least three groups have had talks about purchasing the Rams franchise. Luckily, my sadness was short-lived as Rams Managing Owner Chip…
Is Your PR Firm Experienced?
By: Marijean Jaggers
05/21/2008 - Steve Cody, aka Rep Man, has a post on the PRSA blog ComPRehension about "Walking the Walk." In it, Cody encourages PR firms to blog, as a way of gaining the experience of strategies they may be recommending to clients. "Blogging is so much more…
Wear Lipstick in the Home Office and Other Tips for Work-at-Home Success
By: Marijean Jaggers
05/20/2008 - Yesterday, I was interviewed by a reporter from a Charlottesville publication about my home office. When asked about my "routine" for working at home, I launched into my spiel of all I've learned since I began working in a home office two and a half…
Social Media's Campaign Limitations
05/14/2008 - I have become obsessed with watching primary returns on CNN. Isn't the "magic map" cool? Watching last night the commentators pointed out the rural areas Clinton continues to win by a very wide margin. By now, everyone is familiar with Clinton's argument that she is…
