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Saturn Sponsors Bossy's Excellent Road Trip
By: Marijean Jaggers
04/14/2008 - Unless you are a fellow mom-blogger or you read a lot of blogs, you may not have heard of Bossy. Bossy, a.k.a. Georgia Getz is the extremely popular author of humor blog, i am bossy (Technorati rank: 8,464, Authority: 553). Earlier this year, Bossy announced…
Graco Blog Review for the Fortune 500 Business Blogging Wiki
By: Susan Iskiwitch
04/11/2008 - Friend of Standing, John Cass encouraged me to write a review for the Fortune 500 Business Blogging Wiki. Reviewers evaluate a Fortune 500 company's blogging efforts for how the company deals with customer issues and gaining product feedback. Easton Ellsworth began the project in 2006…
Greed Is Not Good
By: Mistie Thompson
04/09/2008 - Yeah, I'm going there. So you've probably heard about Hillary Clinton's chief strategist, Mark Penn, being dumped by the Clintons (oh, I'm sorry - he quit on his own - uh-huh) after pushing for a trade deal with Colombia - a deal that Hillary strongly…
Facebook Launches Instant Message Service
By: Maria Donaldson
04/08/2008 - According to TechCrunch, Facebook launched an instant message service over the weekend "in a few unspecified networks." I graduated from AOL Instant Messenger after college and have since moved on to Google Talk. But with Outlook e-mail so readily available on my desktop, I use…
What's Making Hospitals Nervous Now
By: Beth Minnigerode
04/08/2008 - The U.S. Department of Health and Human Services has added patient satisfaction data to its Hospital Compare Web site. A quick search of a few of the St. Louis region's hospitals found patients gave a 54% - 86% satisfaction rating in 10 different areas,…
Nonprofit Annual Reports 101
By: Susan Iskiwitch
04/07/2008 - Cathy isn't the only Standing team member who participates in speaking engagements (although she definitely dominates the speaking scene). Tomorrow, April 8, Standing's resident southern belle and Senior Counselor Mistie Thompson will participate in the Community Service Public Relations Council's panel on "Gauging the Effectiveness…
Brand Ambassadors and Burritos
By: Maya Lunnemann
04/07/2008 - In a world of TV shows, radio programs, the Internet, revolving billboards and restroom advertising, there's no doubt that we're overwhelmed with marketing messages (studies indicate numbers anywhere between 600 and 3,000 messages per day). So how does a company cut through all of that…
Social Media Strategy for the Healthcare Strategist
04/07/2008 - This week I have the honor of attending the Forum for Healthcare Strategists annual meeting. Participants largely include the leading healthcare marketers at hospitals and health systems throughout the country. In the opening session, Jay Silverstein, chief imagineer at Revolution Health spoke. He chided the…
What's your definition of social media?
By: Cathy Dunkin
04/04/2008 - The engaged group of students, faculty and St. Louis businesspeople who came together Thursday for a social media symposium at Washington University heard from a passionate panel of four experts. The group energetically covered everything from the future of news and journalism to Twitter and…
Beth's Business Book Buzz: The Five Dysfunctions of a Team
By: Beth Minnigerode
04/04/2008 - I don't get much out of the one-hour luncheon or breakfast seminars that PR/communications trade associations offer. So, I've turned to reading business books, which provide a more in-depth look at challenging organizational issues. Now, I'm sure many of you are thinking, “I don't even…
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