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Is vacation time important to doing well at work?
By: Tammy Stankey
07/30/2008 - As I was driving to work listening to KWMU I heard a statistic on American Public Radio's Marketplace Morning Report that surprised me: According to a poll taken in April by the Conference Board, fewer than 40 percent of Americans planned a summer vacation this…
"I'm Sorry"
By: Susan Iskiwitch
07/30/2008 - An apologetic J. Crew e-mail to customers and newsletter subscribers hit inboxes this morning. The company has been having some internal issues that resulted in the mistreatment of online and catalog shoppers over the past few weeks. Sometimes it's best for a company to own…
The PR Industry's Reaction to the Social Media Release
By: Marijean Jaggers
07/29/2008 - Remember SHIFT's social media release template? When it came out in May, 2006 it was all the buzz – the New Big Thing in PR. But what happened when the template was released? Was it successful? Were PR practitioners using it? Most importantly, did journalists…
KickStands to Bring Home the Gold!
By: Jadea Abolahrari
07/24/2008 - If you're like me, you're anxiously awaiting and counting down the days until the Olympic games begin. In preparation for 8/8/08, several members of the Standing team will be entering a little competition of our own. No, we won't be traveling to Beijing, but rather…
The Value of Client Satisfaction
By: Julie Steininger
07/23/2008 - This spring, I was given the opportunity to serve as a judge for the Public Relations Society of America's Silver Anvil Awards. We call these the "Oscars of our industry," and I'm pleased to say that Standing Partnership has earned two Silver Anvils: one for…
BlueCasting: Proximity Marketing. Really!
By: Ryan Saale
07/22/2008 - A rather benign conversation last week with a friend in Argentina quickly turned into a heated discussion when she began explaining her newly chosen profession as a "BlueCaster." Not familiar? Don't feel bad, neither was I. She explained BlueCasting as a proximity marketing technology that…
Explaining Twitter to John McCain
By: Marijean Jaggers
07/17/2008 - My friend and fellow social mediaphile Jim Duncan and I had lunch recently. We were on the topic of Twitter, when Jim said, "How would you explain Twitter to John McCain?" As with anyone raised, employed and heck, darn near retired before the digital age,…
E-Cards Spread to Health Care Marketing
By: Beth Minnigerode
07/17/2008 - E-cards aren't just for birthdays anymore. According to a July 10 article in The Atlanta Journal-Constitution the Centers for Disease Control and Prevention has developed a variety of electronic greeting cards, so the public can send friends and family friendly health reminders and wellness tips.…
636 and 314 Area Codes Trigger Communication Hang-ups
By: Justin Lopinot
07/15/2008 - Despite all the conveniences afforded by modern technology, it's hard to work and communicate with co-workers and clients when you cannot use a telephone. I've found this out on numerous occasions when I've decided to work from home. That's because I live in St. Charles…
Don't Settle on Trackbacks Alone
By: Susan Iskiwitch
07/10/2008 - Yesterday, one of my Standing colleagues called me into her office to explain trackbacks as one of her contacts was insisting it was THE tool for engaging in and monitoring online conversation (as if there is one tool that trumps all others – social media…
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