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Car Execs in the Hot Seat: A Sincere Response
11/26/2008 - William Ford, the executive chairman of Ford, gave an interview on NPR last night about the industry's request for a "bailout." It was one of the most refreshing, down-to-earth commentaries I have heard from this industry. President-elect Obama yesterday called the Big 3 "tone deaf."…
Tis’ the season for giving… St. Louis needs YOU
By: Robin Anderson
11/20/2008 - Twelve thousand seven hundred fifty-two. That's the number of the "neediest, most troubled families in St. Louis," as categorized by the St. Louis Post-Dispatch. According to the article "Families' plight stirs aid for thousands," the number of families in this stack is up by 1,000…
Explaining Corporate Blog Comment Moderation
By: Susan Iskiwitch
11/19/2008 - Approving comments on a corporate blog is a delicate process. On one hand, a corporate blog team wants to encourage its readers to have a voice and engage in two-way communication. On the other, the blog team must ensure the comments displayed publically are genuine…
Kicking the Grinch Out of the Holiday Office Party
By: Mistie Thompson
11/17/2008 - There’s no joy in Whoville this year, according to the AP. Company holiday parties are being slashed faster than victims in “Saw V,” and the bloodletting appears to be happening at companies large and small. I’m sure the Grinch is dancing with glee in his…
Giving back to your community… through training
By: Christi Dixon
11/12/2008 - When we talk about giving back to our community, we’re often speaking of time, expertise or dollars. Standing Partnership has a long history of giving back. What I’ve been learning over the past several weeks is the importance of training and professional development in determining…
Blogging the Corporate Cutbacks
By: Robin Anderson
11/11/2008 - Any time a company announces layoffs, someone will be discontented. Most of the time, it is the employees who must face the prospect of looking for a new job. However, with online communication more prevalent now than ever before, companies themselves are faring worse in…
Don’t Just Plan for a Crisis – Practice for One
By: Julie Steininger
11/11/2008 - These days, the word "crisis" is found in practically every front page headline. Properly preparing for a crisis and executing a strategic communications plan in the time of crisis are imperative to protecting a company's or organization's reputation. Planning is key - monitoring for issues…
Corporate Blogging 101: Generating Comments
By: Justin Lopinot
11/04/2008 - Your blog looks beautiful and is full of great content that is driving readership. But nobody is commenting. What's the deal? A corporate blog should be viewed as a two-way street, engaging readers in the conversation. Readers should be encouraged to participate in dialog. Here…
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