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What We're Reading: Oct. 18-22
By: Ashlyn Brewer
10/22/2010 - This week's "What We're Reading" features the best education stories from around the Web. We were fascinated by a wide variety of strategic communication hot topics in education branding, social media and development. These seven free social media tools help teachers better engage students. This…
You Can't Afford to Ignore Us: 3 Ways to Reach Generation Y
By: Ashlyn Brewer
10/19/2010 - As a member of Generation Y (those currently aged 15-30), I'm a highly prized commodity to advertisers of consumer products. These groups have seemingly been targeting up-and-coming generations forever, assuming that if they spend money getting me to buy their brand now, it'll mean years…
What We're Reading: Oct. 11-15, 2010
By: Ashlyn Brewer
10/15/2010 - Our health care team regularly monitors industry updates. This week's "What We're Reading" is dedicated to this week's top stories. It looks like Janssen has the first social media pharmaceutical social media site to publish ALL comments BEFORE they are reviewed with the launch of their Psoriasis…
Reality TV: May the Best Brand Win?
By: Ashlyn Brewer
09/02/2010 - Like millions of others out there, I’m an admitted reality television addict. I used to feel a bit guilty, but recently I started noticing PR lessons in my reality shows. Clearly I can now justify this pastime. This moment of enlightenment occurred while watching The…
Standing Partnership's must-read links of the week
By: Ashlyn Brewer
08/27/2010 - 1. Partnership for Prevention blogs about the best and worst ideas in prevention. Find out if hands-free headsets for drivers were named the “best” or “worst.” 2. This article about Facebook and teachers is a great case-and-point of rule #1 of the Internet: nothing…
St. Louis Health Care Social Media Guide
By: Ashlyn Brewer
08/18/2010 - If you’re a frequent reader of our blog, you know we talk a lot about how health care organizations can use social media to connect to their audiences. Here in St. Louis, we’ve been impressed to see that many health care organizations have embraced these…
Collaboration in Action: Community Health Centers Week
By: Ashlyn Brewer
08/12/2010 - Happy Community Health Centers Week! Okay, I admit it, I wasn't aware there was a week devoted to honoring the hard work of our community health centers until my colleague, Jennifer Brinkmann, invited the team to attend a celebration at Grace Hill Water Tower Health…
Summer at Standing: Five Fabulous Experiences
By: Ashlyn Brewer
07/12/2010 - As a business minor at the University of Missouri, I heard the words “corporate culture” in lecture after lecture, but my summer internship at Standing Partnership is the first time I’ve really been immersed in one. Luckily, experiencing corporate culture first-hand is a lot more…
Three Kinds of Twitter Hashtags Worth Following
By: Ashlyn Brewer
06/29/2010 - Many communications professionals use Twitter to follow friends, colleagues, clients and other thought leaders in our industry, but if you're only following Twitter users you aren't getting the full experience. Following Twitter hashtags provides a wealth of knowledge, insight and a sense of community. Here…
Social Media Club St. Louis -- A Recap
By: Ashlyn Brewer
06/01/2010 - A couple weeks ago I was able to attend a Social Media Club St. Louis event along with one of my fellow new additions to the Standing Partnership team, Nick Sargent. A room full of social media enthusiasts from the St. Louis area ventured to…
