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Here’s Some Good-For-You Food News!
By: Mary Phelan
09/06/2011 - Many health care professionals draw clear links between our society spending time on technology-based activities instead of physical ones and growing rates of obesity-related diseases. While this is troubling, we should also note that technological advances have also given us a wealth of health care…
Google: Good, Evil or Just a Business?
By: Mary Phelan
08/24/2011 - Is Google one of your best virtual friends? If so, you might want to get to know this behemoth of information gathering a little bit better. "How Google Dominates Us" in the August 18, 2011 issue of The New York Review of Books, is a…
Obesity, Nutrition and Pepsi's Long-Term Business Strategy
By: Mary Phelan
05/31/2011 - Quick quiz: Can you name the giant food company whose CEO is female, Hindu, vegetarian and sings while she works? No? Then can you name the giant food company whose long-term business strategy is to modify its sugary, fatty, salty products to produce good-for-you nutritious drinks…
Top 10 Research Tips
By: Mary Phelan
11/22/2010 - Our team recently developed a webinar, "Affordable Research to Grow Your Hospital's Market" with Lisa Richter of richterintel. These ten research tips, derived from the webinar content, will give you a launching pad to begin developing your own research campaign. It's important to conduct market…
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