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SEO & Web Content Writing: The Balancing Act
By: Paul Suess
05/27/2010 - It's an idea that has evolved from a trend into a necessity: effectively writing clear and concise Web content while maximizing Search Engine Optimization (SEO). Like tightrope walking, it can be a difficult task to maneuver gracefully. If you're too heavy creating articles to get…
How Social Media Can Help Land a Job
By: Paul Suess
05/24/2010 - As my internship at Standing Partnership rapidly comes to an end on May 28, I must be on the hunt for permanent employment. Times are tough and you have to get creative. The traditional ways of searching and applying to positions still have some validity…
Pointless Posts: Five Suggestions for Engaging Blog Readers
By: Paul Suess
04/28/2010 - Defining what makes good content is a somewhat subjective exercise, much like debating what constitutes a good movie or what pizza is better, N.Y. Style or thin crust ... definitely thin crust. I am by no means an authority on blogging. However, as the intern…
Tiger Woods: Is Being Perfect an Imperfection?
By: Paul Suess
04/14/2010 - Unless you've been living in a cave for the past six months, you know about Tiger Woods' "extracurricular activities." This portion of his life is not the focus of today's discussion. I believe a person's life is exactly that-a life-not mine or anyone else's. However,…
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