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How I Started Standing: Amber Morris
By: Amber Morris
03/14/2011 - Standing's support of community organizations and candy are how I started Standing. The story starts with St. Louis 2004, a nonprofit organization created to improve the quality of life in the St. Louis region. And I'll get to the candy part in a bit. I…
Tears at the Office: Strategic Communications for Unwanted Pets
By: Amber Morris
01/11/2011 - Crying at work is definitely not a good career move, but I'm not ashamed to admit I shed tears while working on a client project today. Standing is an office of animal lovers. Many of us have four-legged family members. A few of us foster…
Smart Customer Service on Facebook
By: Amber Morris
01/10/2011 - "The conversation is happening with or without you" stands as the simplest and smartest advice for those unsure about engaging in social media for their business, brand or products. We often share this mantra with social media naysayers, reminding them that engaging in social media…
A Collision of Internal and Public Relations at Zappos.com
By: Amber Morris
08/27/2010 - I love shoes and I love Zappos.com's incredible customer service so I follow them on Facebook. Yesterday morning, I was surprised to see a post inviting me and their 61,000+ other fans to their "All Hands" employee staff meeting ... Zappos.com Wanna get in one…
What We're Reading: August 1-6, 2010
By: Amber Morris
08/06/2010 - Standing Partnership's picks of must-read links for the week 1. Overwhelmed by Twitter? This article shares some helpful tips on finding the right people to follow. 2. Health care communicators take note: a new study reveals the power of text messaging as an effective communications tool…
Social Media Resources for Nonprofits
By: Amber Morris
08/05/2010 - I recently presented to the board of a local nonprofit. The organization dabbled in social media, but it's board wanted to learn more and see what other nonprofits were doing, before beginning its long-term strategic planning. In the process of building the presentation, I uncovered…
Lessons Learned from Perhaps the Ultimate Blogging Challenge
By: Amber Morris
04/09/2010 - Standing Partnership conducts hands-on blogging and social media training for our clients that are interested in leveraging social media tools, but aren't quite sure where to start. In the training, we devote a fair amount of time to answering the No. 1 question asked: "Where…
Has Social Media Become a Boys’ Club?
By: Amber Morris
04/01/2010 - Recently, I was a panelist in a social media discussion with St. Louis Women in Media, a group of women communicators. During the conversation, the group's founder and interactive media guru, Melody Meiners, shared that she felt social media had evolved into a bit of…
Health Care Professionals Should Learn to Leverage Social Media
By: Amber Morris
01/07/2010 - In the midst of some recent health care issues, I "fired" a doctor I'd had for nearly 10 years. I'd become increasingly concerned about the treatment and counsel she'd been giving me, and decided to get a second option. But the straw that broke the camel's…
If I Can Do It, You Can Do It Too
By: Amber Morris
12/28/2009 - Look Ma ... I'm an HTML programmer. Ok, maybe "programmer" is a bit of a stretch, but over the holiday break, I successfully conquered creating a bulleted list in a blog post ... with a little assistance from Google and a helpful blogger. For those…
