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Networking with the Most Influential Business Women in St. Louis
By: Christi Dixon
08/18/2010 - A few of us attended the St. Louis Business Journal's Most Influential Business Women awards last Friday, and we were literally and figuratively overwhelmed by these remarkable women. (Just a side note: our own Cathy Dunkin is an "Influential" alum, and her influence is the…
Crisis Communications Lessons from the BP Oil Spill
By: Christi Dixon
07/30/2010 - As a crisis communications planner and media trainer, I've been fascinated by BP's management (er, mismanagement) of the oil spill in the Gulf of Mexico. The communications strategies used by the company have been, at best, inconsistent. A group of us recently attended a Bulldog…
Move Over, Justin Bieber
By: Christi Dixon
05/26/2010 - Hello. My name is Christi, and I'm a reality TV junkie. It's not all trashy. It's inspiring, riveting and oddly redemptive. (Yesterday's Biggest Loser brought me to tears.) And, it's helping my career and clients. Really. I'll bet you this 12-year-old will end up as…
Five Reasons to Make Professional Development a Priority
By: Christi Dixon
05/18/2010 - We often counsel clients on the value of interacting with people who shape their reputations and can help them achieve their business goals. It's no different for communications professionals. We have a responsibility to keep learning and to surround ourselves with talented people who challenge…
News Plus Views: Newsy's New Model for Journalism
By: Christi Dixon
09/16/2009 - Jim Spencer, founder of Newsy.com, presented this afternoon at PRSA-St. Louis' monthly luncheon program. He's formed a mutually beneficially relationship with the University of Missouri's School of Journalism that essentially has created a newslab for the next generation of journalists. The concept incorporates several news articles…
Is Twitter Just Pointless Babble?
By: Christi Dixon
08/31/2009 - There's a great social media blog published by Jeff Bullas. I visit often because he posts amusing cartoons, and I'm a sucker for a good morning comic. His most recent post aims to debunk the latest findings suggesting Twitter is about 40% pointless babble. (NO…
If Your Reputation is Behind Bars, Turn Sour Grapes into Fine Wine
By: Christi Dixon
07/24/2009 - First off, I have to apologize for the headline. I couldn't resist the wine puns combined with my favorite branding story of late. We have a keen interest in local wines and winemaking, as my husband is involved in the Missouri industry. We've been known…
The Dark Side of Media Rankings
By: Christi Dixon
06/05/2009 - We've had our share of clients who rely on us to help position them in the best possible way with media that reach their influencers or target audiences. Oftentimes that includes an awards strategy, to be listed in the "Top 10" of this or the…
Les Miserables to Fantastique
By: Christi Dixon
04/16/2009 - I'm admittedly a huge "Les Miserables" fan; have been since it came onto the Broadway scene in the late '80s. I'm also a huge reality TV fan, er junkie, so when I heard a recommendation at PRSA's St. Louis chapter meeting yesterday to watch Susan Boyle,…
A meal on Madoff
By: Christi Dixon
03/19/2009 - I wonder if the owner of Nino's 208 expected this kind of publicity when he offered a free meal to Madoff victims? Did he really just aim to turn those frowns upside down? Hmm.
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