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Should AP Style Change for SEO?

By: Patrick Lunsford

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02/18/2010 - The AP Stylebook is the Bible for news and strategic communications writers (including Standing Partnership). The people who study the good grammar book the most can earn a disciple-like status in the office. Colleagues seek the experts out for erudite advice, and the experts enlighten the less…

Rethinking Presidential Addresses

By: Patrick Lunsford

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03/23/2009 - So ... I'm sitting down Sunday evening and watching President Barack Obama on CBS' "60 Minutes" and I'm wondering if the traditional national television network address has unofficially outlived its usefulness (as the core channel between the president and citizens). Last week, Maya blogged about the president's recent…

Media Relations for the Media: “Basic Cable Personality Clash Skirmish ‘09”

By: Patrick Lunsford

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03/13/2009 - This past Thursday night, Jim Cramer, of CNBC's Mad Money fame, sat down for an interview with The Daily Show's Jon Stewart. The event, satirically called the "week-long feud of the century," started after Cramer took personal offense to The Daily Show's recent lambasting of…

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