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A Night at the Game
By: Susan Iskiwitch
02/15/2008 - On Tuesday night, I was lucky enough to attend the St. Louis Blues game against the Los Angeles Kings (my thanks to the St. Louis RCGA and Cathy for the tickets). That night also was the Traumatic Brain Injury Night at the game. Sean Glanvill,…
John Potter Explains Three Reasons Content Companies Need To Embrace Social Media
By: Susan Iskiwitch
02/13/2008 - Disclaimer: I found the Social Media Today post described below through pal and Post-Dispatch Online News Director Kurt Greenbaum's Twitter account which linked to his Soup account that finally led to the post. John Potter, VP of Technology at CNET Networks Business wrote a guest…
Viral Marketing Like 'Steroids' for Political Opinion
By: Susan Iskiwitch
02/05/2008 - On Monday, NPR's All Things Considered aired a piece about presidential candidates turning to viral and word-of-mouth marketing to build their reputations, much how large corporations do. And in many ways, opinions of the voting public are stronger than they ever were before. The quotation…
Target has second thoughts regarding its blog policy
By: Justin Lopinot
01/31/2008 - In fairness to Target, who we picked on in a post earlier this week, I felt it was important to recognize that the company is reconsidering its stance in regards to its long-standing ban of nontraditional media, including both blogs and trade publications. PR Week…
This Just Hurts
By: Mistie Thompson
01/29/2008 - Bang...bang...ouch! Bang...bang...ouch! What's that sound? It's me hitting my head against my keyboard in utter frustration as I read some of the latest blogging tidbits in the news. A couple of choice examples: The New York Times reports that retailer Target is refusing to deal…
Jump on the Social Media Train by Commenting
By: Susan Iskiwitch
01/24/2008 - Lately, we have had several clients tell us they're "ready to blog." We often find that becoming a "blogger" is a multi-step process and it's not often best to jump in head first. At Standing Partnership, we take our clients through a process to determine…
No Flack for Flickr
By: Maria Donaldson
01/17/2008 - Whilst Mark Zuckerberg catches flack for Facebook, Flickr is smiling for the camera. A CNET.com story published 18 hours ago (or so) reads "Flickr to host Library of Congress photos." The article outlines the value of tagged photos and illuminates the power of using an…
College Admissions Blogs: Universities Embrace Social Media
By: Marijean Jaggers
01/15/2008 - Here at Chez Jaggers, we watch the mailbox like hawks these days. The first of what we hope will be several college acceptance letters has crossed our doorstep and we (well, mostly the 17-year-old) are eagerly awaiting the envelope that will share our collective fate…
Some managers fear social media
By: Justin Lopinot
01/14/2008 - The Ragan Report posted the article “Poll: Fear drives managers to ban social media at work” today. The author cites a recent poll that shows managers, and not IT folks, often block social media sites because they're afraid productivity would suffer if employees were allowed…
Where's My Flying Car?
By: Mistie Thompson
01/10/2008 - One of our faithful readers (thanks, Sarah K!) alerted us to an interesting vlog series by writer, professor and all around smart guy Howard Rheingold. The first entry in the series is a walk down the memory lane of social media, starting way back in…
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