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Which Search Engine Would You Choose, Google, Bing or Yahoo? Results May Surprise You
By: Justin Lopinot
08/11/2009 - This weekend - thanks to our friend, social media strategy consultant Jason Baer - I learned about BlindSearch, a new tool that lets you compare the search results from Google, Yahoo and Bing. Check it out by clicking here (warning: the site doesn't work well…
Best Circular Use of Twitter in Charlottesville this Week
By: Marijean Jaggers
08/07/2009 - In my community, I am the social media correspondent for the Charlottesville Newsplex, a broadcast organization with local affiliates of Fox, ABC and CBS. In this role, I do a live TV segment once a week and remain on call for the news staff to…
Everything Old is New Again: Twitter is the New Telegraph
By: Julie Steininger
08/05/2009 - Some people are naturals; some people are not. Some people tweet with ease; some people agonize over paring down their meaningful commentary to 140 characters. Ben Schott, author of Schott's Vocab, wrote in the New York Times that "there is nothing new about technology imposing…
ER Docs Tweet, Connect Online: How Health Care is Using Social Media
By: Marijean Jaggers
08/05/2009 - Health care is adopting social media and in particular, a social network developed specifically for physicians: Ozmosis. As we say on Facebook, Standing Partnership likes this. What better tool than a secure, private social network for physicians to connect, collaborate, learn, discover and grow? Having…
The Unvarnished Truth: Five Facts about Social Media Engagement for Business
By: Marijean Jaggers
08/04/2009 - Sit down. I'm going to tell you the unvarnished truth about social media. It's not going to be pretty, and it may make you question the way you've been engaging in social media for your business. The truth is this: it takes time. Not just…
Who's On Twitter? Not the Rich Old Guys, Says Quantcast
By: Marijean Jaggers
07/31/2009 - The other day a client asked, "Is Twitter more heavily male-dominated? Because it seems like it is." I didn't know, at the time, but vowed to find out. \ What I learned from Quantcast is that the Twitter demographics are just a little bit surprising.…
Show Us the Money: How Social Media Engagement is Paying Off
By: Marijean Jaggers
07/23/2009 - After more than four years of pushing the envelope of social media with clients, it's quite gratifying to report that a new study backs up what we at Standing have been saying all along. The study, conducted by wiki resource Wetpaint and Altimeter Group, makes…
Healthcare Reform: Can Twitter Predict the Outcome
07/22/2009 - Working in a firm of writers, we frequently debate word choice, wondering if a particular word represents the intended meaning as well as evokes the desired emotion. In a story from National Public Radio this morning, a representative from Gallup discusses the words each political party is choosing…
Using Twitter for Customer Service? Five Reasons Not to Tweet
By: Marijean Jaggers
07/22/2009 - Some notable examples of how Twitter is being succesfully used for customer service have emerged; Frank Eliason is Comcast's leader in caring for customers via Twitter; a pioneer in this practice. Whole Foods is another business with a significant presence on Twitter. This week, Best…
Making Time for Social Media: Who’s the Slacker Now?
By: Amber Morris
07/22/2009 - I not so wisely called our COO a hypocrite about a year and a half ago because she hadn't posted on this blog. As I explained in a post at the time, my intention was to goad her into it (and despite my unconventional methods,…
