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It's October 1, do you know where your holiday card is?
By: Tammy Stankey
10/01/2008 - It's that time of year again, and no, I don't mean "Black Friday" (a reference to the major stock market crashes that tend to occur in October), but something less sinister - time to start work on the holiday greeting card. At Standing, we rotate…
Newsweek Changes its Tone
By: Maya Lunnemann
09/25/2008 - Newsweek recently published an article on what Millennials, or twenty-somethings, are saying about the recent financial meltdown. The story is written in a he-said/she-said format where two young Newsweek reporters debate how the collapse of Wall Street affects their generation. The topic itself is very…
School Days: Effective Business Writing
By: Julie Steininger
09/02/2008 - The day after Labor Day – in my book, that should be the beginning of the school year. But at Standing Partnership, we encourage and support a learning environment all year round, both for our employees and the many audiences that have invited us to…
STANDING for Our Communities: We Give Back
By: Cathy Dunkin
09/02/2008 - Just one part of what's special about our team at Standing Partnership is every person's excitement about giving back to our communities. The commitment began with the firm's founding in 1991, but I admit I was blown away recently when a team member pointed out…
Keep An Eye On Monocle
By: Ryan Saale
08/05/2008 - One of the newest trends currently emerging in the traditional publishing world is the cross-niche, global magazine. Apparently, reading up on culture, society, international affairs and everything in between in one compact publication is where readership is going – or, at least where publishing houses…
BlueCasting: Proximity Marketing. Really!
By: Ryan Saale
07/22/2008 - A rather benign conversation last week with a friend in Argentina quickly turned into a heated discussion when she began explaining her newly chosen profession as a "BlueCaster." Not familiar? Don't feel bad, neither was I. She explained BlueCasting as a proximity marketing technology that…
636 and 314 Area Codes Trigger Communication Hang-ups
By: Justin Lopinot
07/15/2008 - Despite all the conveniences afforded by modern technology, it's hard to work and communicate with co-workers and clients when you cannot use a telephone. I've found this out on numerous occasions when I've decided to work from home. That's because I live in St. Charles…
Seeing the big picture: leveraging a corporate opportunity to enhance employee relations, reinforce
By: Tammy Stankey
05/22/2008 - A year ago, one of our clients, The Doe Run Company, asked our opinion about an opportunity they received to invite employees to participate in keeping a day journal for consideration of an upcoming book. We advised them to participate with authors Joni B. Cole…
Is Your PR Firm Experienced?
By: Marijean Jaggers
05/21/2008 - Steve Cody, aka Rep Man, has a post on the PRSA blog ComPRehension about "Walking the Walk." In it, Cody encourages PR firms to blog, as a way of gaining the experience of strategies they may be recommending to clients. "Blogging is so much more…
WWJD: PR stunt uses Christmas lore to promote hotel
By: Justin Lopinot
12/19/2007 - Terrible media pitches make me laugh, often by their mere stupidity (for examples, see here and here). But when a painfully obvious PR stunt somehow garners international attention, something just isn't right. Take the headline-grabbing story about Josephs and Marys being offered a free hotel…
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