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Corporate Blogging 101: What to consider before you blog
By: Marijean Jaggers
09/09/2008 - Just as an organization's leaders would meet before a big sales pitch, presentation or speaking opportunity, discussion needs to occur internally before any organization dives headfirst into the blogosphere. This responsible approach is strategic, reduces risk and creates clarity around the project. Phase I: Making…
My Excellent Adventures in Social Media
By: Robin Anderson
09/08/2008 - After graduating from college this past May, I felt like I was on top of the world. Having managed to save a few general education courses for my last semester, I floated through the end of my college career – only to come to a…
School Days: Effective Business Writing
By: Julie Steininger
09/02/2008 - The day after Labor Day – in my book, that should be the beginning of the school year. But at Standing Partnership, we encourage and support a learning environment all year round, both for our employees and the many audiences that have invited us to…
STANDING for Our Communities: We Give Back
By: Cathy Dunkin
09/02/2008 - Just one part of what's special about our team at Standing Partnership is every person's excitement about giving back to our communities. The commitment began with the firm's founding in 1991, but I admit I was blown away recently when a team member pointed out…
One Man's Fluff Is Another's Treasure
By: Mistie Thompson
08/28/2008 - If you're a regular "Where Do You Stand?" reader, you may have noticed that I'm a rather, shall we say, conversational writer. Some would attribute that to my country hick Southern heritage, while others might accuse call it unprofessional unconventional. On a number of occasions,…
Look What the Stork Dropped In: A New Branding Project
By: Julie Wright
08/26/2008 - In just a short while, Standing will welcome a very junior member to its ever-expanding family –my newborn baby. For several months now, many people have asked us what our plans are in naming our baby. My husband and I have determined that this decision…
Have opinions of China changed due to Olympics?
By: Justin Lopinot
08/25/2008 - The Olympics are now over, so China's time in the spotlight will slowly fade away. The games in Beijing served as a PR opportunity for the country – a chance to put reputation management skills to the test and show the world that it's more…
Fostering relationships that outlive you
By: Christi Dixon
08/19/2008 - We're often asked in our business if "building relationships" reaps ROI in the long term. I could give countless examples of how positive relationships can buoy companies during downturns, how Southwest Airlines has risen to the top of its industry by cultivating employee support, how…
Managing Your Reputation While Surviving the Daily Grind
By: Chrissy Hugyez
08/14/2008 - At Standing Partnership, a reputation management firm, we are regularly advising our clients on creative and effective ways to develop and maintain a positive reputation in the community. Recently, on my trek to work – a wonderful 45 minutes or more thanks to the Hwy.…
I Know We're Going Global, but This is a Bit Much
By: Christi Dixon
08/13/2008 - I've been catching up on my industry reading (thanks to del.ici.ous and my ever-informed colleagues) and came across this piece in Business Week. Legitimate and respected news sources are now doing their editing, layout and yes, even LOCAL NEWS reporting from Mumbai. In the spirit…
