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What We're Reading: May 10-14, 2010
By: Marijean Jaggers | 05/14/2010
Standing Partnership's picks of must-read links for the week of May 10-14, 2010
- The FDA's new Bad Ad Program (launched May 11), will educate health care providers on how to recognize misleading drug ads and provide them with an anonymous way to report them. I'd love to see which ads are reported - by now, I would think most major pharma companies have their stuff together when it comes to DTC advertising.
- Corporate Social Responsibility: Is Your CSR Report Window or Mirror?
- If you need a recent snapshot of why social media should be a part of your communications mix, check out these case studies!
Posted in What We're Reading
