Our Blog: where do you stand?

I've Arrived

By: Amber Morris | 03/07/2008

“You've arrived.” It's a clever tagline on the sleeve holding my room key for the Wynn Hotel in Las Vegas, the site of Ragan's Social Media for Communicators conference yesterday and today.

The night I arrive in Vegas, the tagline gets me wondering … has social media arrived for PR practitioners. (In my jet-lagged, travel-weary state I'm a little philosophical.)

Social media luminaries like Shel Holtz, who is sharing his expertise in several conference sessions, have been blogging about using social media tools for corporate communication and practicing what they preach for years, but has it become mainstream?

Judging by the conference crowd … maybe. Ragan says they were expecting 300 attendees … there are 650 of us.

As blogger and podcaster Steve Crescenzo said in a session yesterday, social media is here to stay, and we (communicators) need to learn how to use it the right way.

Have you arrived at that realization yet? Watch for more posts on what I'm learning at the conference.

Posted in Social Media, Digital Communications