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The Four Point Day: A Business Building Strategy

By: Marijean Jaggers | 10/19/2007

A friend of mine told me about a method she uses to successfully build her business. She said, "You try to have a four point day, every day."

Here's the scoring system:

4 points if you close a deal
3 points if you meet with a decision maker
2 points if you make an appointment with a decision maker
1 point for meeting someone or making that first contact

If every day is a four-pointer, I can see where your business could not possibly do anything but grow. Since she told me about it, I've been really focusing on those four points and so far, it seems to be working.

My friend did not give the impression this was an original idea, but I'm not sure of the source -- Googling hasn't turned it up so if it's familiar to you, please let me know in the comments.

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