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What We're Reading: May 3-7, 2010

By: Marijean Jaggers | 05/07/2010

Standing Partnership's picks of must-read links for the week of May 3-7, 2010

What we're reading often reflects what we're thinking about or working on for our clients. This week's reading list is focused mainly on health care and social media.

1. The 2010 Dose of Digital Dosie Awards released their list of finalists for the "best of" in pharma social media. It's a great place to learn about social media best practices in a highly regulated industry. 

2. It's not a new post, but this post by Brian Solis is still the most comprehensive resource for social media demographics I can find, and it helped me considerably with a project for a health care client this week.

3. An interview with Andre Blackman, about the intersection of new media and public health.

4. The difference between the delivery of health care and the improvement of health care . . . John Mack ponders whether social media apps really improve health care.

5. John Cass's 2010 forecast for social media use in pharma and health care.
   

    

    

   
   

Posted in What We're Reading