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What We're Reading: Aug. 1-5

By: Ashlyn Brewer | 08/05/2011

I'm proud to work in an office full of readers. Whether it's fiction or nonfiction, blogs or books, we're all life long information seekers.

Here are the stories that caught our attention this week:

1.  Digital communications has revolutionized the food truck industry and created a bona fide phenomenon. Take a look back at the "rise of the social food truck" with this Mashable infographic.

2.  We love Fast Company's take on the "CEO's of Hogwarts." They compare Mark Zuckerberg to Harry Potter and Steve Jobs to Severus Snape. Can you guess who they called Voldemort he who shall not be named?

3.  Who owns a brand — the company or its customers? That's the question our Worldcom partners at Pollack PR Marketing Group answer in their latest blog post - a reflection on Gap's logo issue last year.

Posted in What We're Reading