perspectives:

Navigating the "New" Latin America

Throughout the 20th century, many Latin American countries experienced external pressures and internal struggles that left states in the region lagging in the global marketplace. In recent times, however, many of these markets have capitalized on their strengths and are gaining footholds in the international economy, recreating themselves as emerging markets full of new potential. This shift in economics toward stronger, more sophisticated markets is creating the need for qualified communications professionals to manage complex campaigns in the region during global mergers, acquisitions, investment strategies and market penetration. (Read More)

Standing Partnership has supported CARBOGEN AMCIS in our trade and media relations since 2001; providing professional support and insight into our spectrum of marketing activities from marketing collateral to our employee survey. They are our first choice for a second opinion.

Rhona McIntyre
Commercial Director
CARBOGEN AMCIS
Bubendorf, Switzerland